Event marketing describes the process of developing a themed exhibit, display, or presentation to promote a product, service, cause, or organization leveraging in-person engagement.
Event marketing is a promotional strategy that involves face-to-face contact between companies and their customers at special events. Brands use event marketing entertainment to reach consumers through direct hand-to-hand sampling or interactive displays.
Event marketing is unique and it is important to base each individual event marketing tactic upon the brand’s overall marketing plan and how it fits into the personality of the event.
INVENT 360 SDN BHD, an Marketing Event Company in Malaysia, Event Marketing Agency in Malaysia Offered full range of Marketing Events Services to Corporate & MNC.